Robert Broad, CFA, CIM

Location
Toronto, Ontario

“The funny thing about the investment business is that you can learn the basics fairly quickly. The next 20 or 30 years just helps to confirm why the basics still make sense.”

I began working with CWB Wealth under one of its legacy brands over 25 years ago. While my title has changed a little during that time, the role has essentially been the same. I assist my colleagues in finding solutions that meet our clients’ needs, executing those solutions, and ensuring that we all stick to the customized plan as closely as circumstances allow.

Working with partners inside the firm, I’m responsible for relationship management as well as developing and implementing investment strategies through personalized service in financial planning, tax, estate planning and retirement funding. Together, we meet the investment and financial planning needs of our clients – which can include multiple generations – at every age and stage.

When I first looked at working in wealth management, I had this sense that my main job would be to out-think the markets to get results. As it turned out, it has mostly been about working with people, understanding goals, and helping to develop the confidence to stick to a plan. And most of the joy stems from the relationships rather than the investment decisions. 

After graduating from Wilfrid Laurier University, I began my career with Royal Trust. Building on my degree in Economics, I pursued professional accreditation in investment management, attaining the Certified Investment Manager designation and becoming a Chartered Financial Analyst^® (CFA^®) charterholder.